First and foremost, congratulations on your decision to enter the
dog daycare industry. It's booming right now and if you play your cards right, there's a good chance you'll be
making some good money before the end of the year. However, you're going to need to put in some hard work as well. A sad fact of the business world is that
most start-ups fail. We don't want your doggie daycare to be part of that statistic, so let's make sure you're tracking your finances correctly. First things first, have you figured out when you're going to hit your break-even point? If not, no worries. In this week's blog post, I'm going to help you figure out your business's break-even point, so you can figure out how long you're going to have to work before you start making a profit.
1. Calculate your initial investment and monthly loan payments
To start any business, you're going to need to
make an initial investment. Starting a doggie daycare and pet boarding business requires a rather substantial investment, both in equipment, like kennels, as well as real estate to house your boarding business. Sit down with your business team and figure out how much you're going to need to invest in order to start your business. These are not your MONTHLY costs, these are your fixed costs that you will incur before you start your business. Things like lawyer fees, real estate fees, cost of opening a bank account, investments in equipment, etc. Let's round this number to an even $5,000.
2. Figure out your monthly expenses for your business
After you're defined your businesses fixed costs, you're going to need to figure out how much money you'll be spending to
run your business every month. This will include things like the cost of pet food for your boarding pets, employee salaries, the rent you pay on your property, and any insurance you need to pay for your business (
and you'll need insurance). You might not have to worry about employee salaries at the start, but make sure you take into consideration that you'll eventually want to hire someone to help you run your business. We'll use another round number for $1,000 per month in expenses.
3. Forecast your monthly earnings, using conservative numbers
Now comes the fun part of figuring out how much money you're going to earn from your business. As the headline says, make sure to use conservative numbers so that you don't get too ahead of yourself.
Let's forecast that you have three daycare pets per day and you have two weekend boarders. If you're charging $15/day/pet for daycare and $25/night for boarding, you're going to make $225/week from daycare and $100/week from boarding. That's $325/week in revenue for the week. When you calculate four weeks in the month, you come out with $1,300 per month in revenue.
4. Arrive at your financial break-even point
Now that we have our fixed investment, monthly expenses and monthly revenue, we can
figure out the break-even point for your business. This calculation will take into account paying off your initial investment before paying yourself a salary. If you're spending $1,000/month and earning $1,300 month, you're going to have $300 extra each month that you can pay towards your initial investment of $5,000. 5,000 divided by 300 comes out to 16.6 months. That's how many months you'll have to work before you pay off your $5,000 investment. However, since your business will most likely continue to grow in revenue, you can figure that you'll earn an extra $100/month every consecutive month. Using this increased revenue, you go from paying off your initial investment in 16.6 months to paying off your investment in 8 months (with $200 left over).
These are very rough numbers, but it gives you a good idea of how to get started with calculating your future doggie daycare's breakeven point. You're going to have to include other expenses and sources of revenue, but when this will give you a good starting point.